Connecting Europe to the Middle East
The European Pavilion provides the ideal opportunity for European National Tourist Organisations, Convention Bureaux, Conference Venues and Hotels to showcase their products and services to the gulfs incentives business travel meetings & events industry in the GCC region.
Middle Eastern Hosted Buyers who attend GIBTM actively seek meetings with European destinations in order to hold future events. In fact out of the top 15 global destinations where hosted buyers expressed placing future business in 2013, 60% were European.